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Chapter 5: YouTube Boost Your Brand
Instantly With Video!

Many people overlook YouTube as being a social media site when
they really should not. Not only is YouTube the 3rd largest social
media site, it is also the second largest search engine. Make sure
to establish a presence on YouTube if you want to be successful.

Activity on YouTube takes up nearly 20% of all social media
activity. With these numbers it is impossible to ignore YouTube
when you are trying to establish social media authority in your
niche.

There are some important steps that should be taken before you
put your first video on YouTube.

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