Page 69 - DominateSocialTraffic101-Flip-Spreadl.doc
P. 69

69

The next steps are where many businesses struggle with
Instagram. When creating an Instagram page, remember that it
is all about images. Your images need to be a mix of fun
combined with pictures of your business. Try to tell a story using
your images. Don’t be afraid to get personal. Add photos of your
everyday life, hobbies and what you like to do during your spare
time.

Then add in some of pictures of your office, your brand, and other
business related items. So tie in both personal and work-related
posts so that you don’t end up looking like a robot.

You can also post videos on Instagram. These videos are not like
the ones that you will be posting to YouTube, but rather short, 15
second videos that are fun and entertaining for your followers.

These videos can be imbedded on your website or blog. This is a
great way to increase the reach of your content.

You also want to make sure you hash tag your posts, just like on
Pintrest.

When creating your Instagram page, it is important to share a
distinct view of the world or to create a unique visual sense. You
need to get past the inherent need to make sales and focus on
things that are interesting to your brand in order to target your
customers.

Focus on what makes images provocative, engaging, and good
and choose to share these on your account.

http://dominatesocialtraffic.com/  69
   64   65   66   67   68   69   70   71   72   73   74